CHEEZ-IT SNAP’D

“SO GOOD, WE MAY RUN OUT OF CHEESE.”

Cheez-It did something BIG. No… wait. Cheez-It did something THIN, CRISPY, and CHEESY. If you haven’t heard of Snap’d until now, you might want to get your hands on some. Because this stuff’s so good, we’re genuinely concerned we may run out of cheese.

 
 
 

We were one of the first brands to partner with Hulu to test a new format tailored specifically to binge-watchers. If viewers watched three or more episodes of the same series in one sitting, we offered them $1 off our new product: Snap’d.

Here’s what AdWeek and AdAge had to say about it.

 

TV

 

CONNECTED TV BUMPERS

 

SOCIAL LAUNCH SERIES

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